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Vera AI Inc., an innovative startup championing responsible artificial intelligence deployment, has proudly announced the general availability of its AI Gateway platform. This revolutionary system is designed to enable organizations to implement AI technologies more swiftly and securely, offering customizable guardrails and model routing capabilities.
“We’re thrilled to announce the general availability of our model routing and guardrails platform,” shared Liz O’Sullivan, CEO and co-founder of Vera, in a conversation with VentureBeat. “Over the past year, we’ve been tirelessly building a platform that can accelerate time to production for business use cases that generate real excitement, in a scalable and repeatable manner.”

Bridging the gap: Vera’s AI gateway conquers last-mile challenges
The launch comes at a pivotal moment when numerous companies are keen to embrace generative AI and other advanced AI technologies, but are held back by potential risks and the complexities of implementing safeguards. Vera’s platform acts as a bridge between users and AI models, enforcing policies and optimizing costs across diverse types of AI requests.
“Businesses are fundamentally interested in one of three things: making more money, saving more money, or reducing risk,” O’Sullivan elucidated. “We’ve honed our focus on the last mile problems, which, much like regular software engineering, are often underestimated in terms of complexity and time required to optimize costs or reduce risks associated with issues like disinformation and CSAM.”
Justin Norman, CTO and co-founder of Vera, underscored the importance of nuance in AI policy implementation: “You want to set the bar for your system’s response, without having to rely on decisions made by other companies.”

From AI safety activism to startup triumph: The brains behind Vera
The company’s unique approach seems to be resonating. According to O’Sullivan, Vera is already “processing tens of thousands of model requests per month across a handful of paying customers.” The startup offers API-based pricing at one cent per call, aligning its incentives with customer success in AI deployment. Moreover, Vera has introduced a 30-day free trial, accessible with the code “FRIENDS30,” allowing potential customers to explore the platform’s capabilities firsthand.
The launch of Vera is particularly significant given the founders’ backgrounds. O’Sullivan, a member of the National AI Advisory Committee, has a rich history of AI safety activism, including her work at Clarifai. Norman brings a wealth of experience from government, academia, and industry, including PhD work at UC Berkeley focused on AI robustness and evaluation.
Navigating the AI safety landscape: Vera’s role in fostering responsible innovation
As AI adoption gains momentum across industries, platforms like Vera’s could play a pivotal role in addressing safety and ethical concerns while fostering innovation. The startup’s emphasis on customizable guardrails and efficient model routing positions it well to serve both enterprise clients managing internal AI use and companies developing consumer-facing AI applications.
However, Vera operates in a competitive landscape with other AI safety and deployment startups also competing for market share. The company’s success will likely hinge on its ability to demonstrate clear value to customers and stay abreast of rapidly evolving AI technologies and associated risks.
For organizations seeking to implement AI responsibly, Vera’s launch presents a new and exciting option. As O’Sullivan put it, “We’re here to make it as easy as possible to enjoy the benefits of AI while minimizing the risks of things going wrong.”